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Businesses Urged to Get on Their Bike for York Cycle Competition


1:15pm 12th June 2014

Ahead of the Tour de France coming to the city workplaces in York are invited to take part in a fun, free competition to encourage more people to get on their bikes.

Both Aviva and Natural England are two of the 65 business who are already getting into gear ahead of the York Cycle Challenge. Over 1800 people are expected to get on their bikes throughout the challenge which runs from 16 June until the Tour de France comes to York on 6 July.

Cllr Sonja Crisp, Cabinet Member for Leisure, Culture and Tourism, said: “We’re getting into gear ahead of the Tour de France and this is another way we are inviting everyone - residents and commuters to join in. The York Cycle Challenge was a great success in 2013 and three months after the event 40 per cent of the non-cyclists who took part were cycling regularly cycling each week, which is fantastic news.

“Given the great response from businesses across the city last year, which saw hundreds of cyclists taking part and clocking up over 126,800 miles in the York Cycle Challenge, equivalent to cycling over five times around the world, we’re looking forward to this year’s event!”

Unlike most cycling events, the York Cycle Challenge is all about encouraging people to simply hop on a bike so that they can experience the benefits of riding first hand. People can cycle anywhere they like, anytime they like over the three-week period. The organisation that encourages the most staff to ride for just ten minutes or more will win prizes.

There’s a whole host of prizes that people can win just by participating. Including a new bike from CycleStreet, a cycling holiday in the Yorkshire Dales with Scoot Cycling Holidays and 200 cinema tickets. There will be a live league table on the Challenge website showing which organisations are currently in the lead.

Registration is still open and it’s free to participate. For more information please visit www.lovetoride.net/york or follow @L2RYork on Twitter.

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